Suzuki Ecstar MotoGP Team has announced that it has reached an agreement with Estrella Galicia 0,0 to start a journey together from 2021 onwards, after signing a contract that will bind both companies for the next seasons in a multi-year agreement.
This partnership between the companies, who both have long and illustrious involvements with motorcycle racing, aims to bring a fresh mentality and a shared hunger for success. The announcement comes at a crucial moment for Team Suzuki Ecstar as the team will fight to retain their MotoGP World Championship title, which was achieved in 2020 – the year of Suzuki’s 100 Anniversary – thanks to Mallorcan rider Joan Mir.
Estrella Galicia 0,0 is the flagship non-alcoholic beer brand of Hijos de Rivera, a family-owned Spanish production and distribution company with a history spanning over 114 years, which is present in over 60 countries around the world.
Estrella Galicia 0,0 has been personally sponsoring Team Suzuki Ecstar’s two riders, Joan Mir and Alex Rins for several years. However, this new deal means they will now also directly sponsor the entire Hamamatsu outfit. The company has grown in recent decades and has a long history of sponsorship within the world of sports – and in the MotoGP World Championship in particular – making them an ideal sponsor for Team Suzuki Ecstar.
“We are delighted to join forces with Team Suzuki Ecstar, sponsoring them and becoming their official beer supplier. It’s a brand with which we not only share colours, but also have a similar DNA where centuries-old family tradition and the ambition to compete at the highest level against great competitors define everything we do,” CEO of Hijos de Rivera Corporation, Ignacio Rivera said.
“I am sure that both Álex Rins and Joan Mir, Estrella Galicia 0,0 ambassadors and shining examples of our talent philosophy, will share our joy at going one step further in our relationship by becoming sponsors of the current MotoGP World Champion team”.
