Red Bull announce new partners for 2021

Red Bull announce new partners for 2021

Red Bull Racing have announced a new partnership with Therabody to make the brand the Official Recovery Partner of the Milton Keynes-based team.

Red Bull drivers Max Verstappen and Sergio Perez as well as the team’s pit crew, the fastest pit crew in the world, will utilize Therabody’s Bluetooth-enabled percussive therapy devices during their pre-race workouts and in post-race recovery as a result of this new partnership.

Their access to a wide range of Therabody devices is designed to help them optimize warm-up and recovery time to ensure that they are in the best possible condition for each race throughout the 2021 season.

This partnership will also provide the team with access to Therabody University, the company’s educational division led by founder and Chief Wellness Officer Dr. Jason Wersland and their network of health and fitness experts.

Therabody is the creator of the first-ever hand-held percussive therapy device, Theragun, which is used to accelerate recovery and support overall athletic performance. But since the device’s initial launch in 2016, the company has evolved from Theragun into Therabody as a result of the additional devices which have become available.

The Theragun device helps to mitigate and relieve muscle soreness that comes as a result of the intense preparation and repetition involved in the sport.
Red Bull will have a custom Therabody wall mount that will house their Theragun devices and will live in the Red Bull Racing garage. It will be available for their use during every race weekend.

More than 250 professional sports teams and athletes around the world already rely on the unique and industry-leading devices and solutions of the brand, and now that long list includes Formula 1 through this new partnership with Red Bull.

Here is what Red Bull team principal Christian Horner had to say about the new partnership.

“From the outside, Formula 1 might not seem like an intensely physical sport, especially for the mechanics in the garage. But these guys work incredibly hard to be in the best condition possible and if they weren’t, 1.82-second pit stops wouldn’t be possible. The downside is that the intense preparation and repetition can lead to muscle soreness so teaming up with Therabody will help mitigate that and will help the Team recover faster so that they can perform at their best.”

Here is what Dr. Wersland had to add.

“The Red Bull Racing Team is globally renowned for its speed. From the drivers to the pit crew, each member works incredibly hard physically and mentally, and effective recovery is critical to the team’s success. Therabody is honored to be supporting the Red Bull Racing Team and developing protocols that will help improve their recovery and maximize their performance.”

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